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Canva restructures, affecting 1,271 employees

SoftwareNovember 4, 20261 min read

Canva, the design software company, is restructuring and will lay off or move about one-quarter of its staff. The CEO apologized for the pain and disruption the changes will cause.

Canva cuts and moves staff

Canva is reorganizing. About 1,271 employees, or 22% of its workforce, are affected. Some will change roles or move to a central office hub, and others will lose their jobs. CEO Melanie Perkins announced the change in a note to staff on November 3. She said it was the hardest time in the company's 13-year history.

Key numbers

1,271 employees affected, about 22% of the workforce
Laid-off staff get at least 6 months of pay and 12 months of health insurance
Revenue forecast for 2026 cut from 30% growth to 20% (announced in August)
Revenue of $3.69 billion, well below the $5.2 billion base target for 2026
Monthly active users down by 12 million compared with a year earlier

Why growth slowed

Canva was founded in 2013 in Australia. It became one of the most popular tools in the world for making graphics, editing photos, and making videos. Now, new AI tools, such as image generators from OpenAI and Google, compete with it. Many users also look to other free platforms to make content. Perkins said growth slowed for the first time in a decade.

Why it matters

This is a big test for Canva. The company is trying to get back to its core idea: small teams that can make their own decisions and take responsibility. Its plan shows how even a popular app can struggle when AI changes how people create things.

What to watch

Whether Canva's user numbers start to grow again
How the company uses AI features to compete with rival tools
Whether the company's value and revenue targets are reset further

Glossary

Canva: A company that makes an easy online app for designing graphics, photos, and videos.
restructuring: Changing how a company is organized, often by moving teams or cutting jobs.
AI: Artificial intelligence: computer systems that can create text, images, and other content.
revenue: The total money a company earns from selling its products or services.

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