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OpenAI offers free ChatGPT Go for one year to all users in India

2025年10月28日

OpenAI is offering a free year's subscription for ChatGPT Go to users in India starting November 4, aiming to expand its market presence. This promotion is available during a limited time to new and existing subscribers, targeting a country with over 700 million smartphone users. Despite challenges in monetization, the user engagement has been significant with millions interacting daily.

要点

OpenAI launches free ChatGPT Go for one year in India from November 4 for new and existing users.
The ChatGPT Go plan, which costs under $5 monthly, was initially rolled out in India in August.
India has over 700 million smartphone users and over a billion internet subscribers, making it a vital market.
OpenAI's New Delhi office was opened in August to strengthen its local operations.
Despite 29 million downloads in 90 days, in-app purchases totaled only $3.6 million, indicating monetization challenges.
ChatGPT Go offers enhanced features like 10 times more usage, personalized response memory, and options for uploading files.
Competitors like Perplexity and Google are also targeting India's large user base with their own offers.

なぜ重要か

The execution of this promotion is in line with current IT trends emphasizing user engagement and accessibility in AI technologies.
Historically, the rise of AI in India correlates with increased internet access and smartphone usage in the country.
As of 2025, India continues to see a digital transformation with growing investments in tech startups and innovations.

OpenAI's initiative to provide free access to ChatGPT Go in India highlights its strategy to enhance user engagement in a rapidly growing market despite facing monetization challenges.