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Lưu trữ — US — techcrunch

OpenAI offers free ChatGPT Go for one year to all users in India

OpenAI is offering a free year's subscription for ChatGPT Go to users in India starting November 4, aiming to expand its market presence. This promotion is available during a limited time to new and existing subscribers, targeting a country with over 700 million smartphone users. Despite challenges in monetization, the user engagement has been significant with millions interacting daily.

Điểm chính

  • OpenAI launches free ChatGPT Go for one year in India from November 4 for new and existing users.
  • The ChatGPT Go plan, which costs under $5 monthly, was initially rolled out in India in August.
  • India has over 700 million smartphone users and over a billion internet subscribers, making it a vital market.
  • OpenAI's New Delhi office was opened in August to strengthen its local operations.
  • Despite 29 million downloads in 90 days, in-app purchases totaled only $3.6 million, indicating monetization challenges.
  • ChatGPT Go offers enhanced features like 10 times more usage, personalized response memory, and options for uploading files.
  • Competitors like Perplexity and Google are also targeting India's large user base with their own offers.

Vì sao quan trọng

  • The execution of this promotion is in line with current IT trends emphasizing user engagement and accessibility in AI technologies.
  • Historically, the rise of AI in India correlates with increased internet access and smartphone usage in the country.
  • As of 2025, India continues to see a digital transformation with growing investments in tech startups and innovations.

OpenAI's initiative to provide free access to ChatGPT Go in India highlights its strategy to enhance user engagement in a rapidly growing market despite facing monetization challenges.