アーカイブ — US — techcrunch
YouTube tests an in-app private messaging feature again
YouTube is testing a private messaging feature for select users, allowing them to share videos directly in-app. Available in Ireland and Poland for users aged 18+, the update lets users have one-on-one or group chats, responding with videos, text, or emojis, marking a response to user requests after the feature was discontinued in 2019 due to underutilization and safety concerns.
要点
- YouTube reintroduces private messaging feature for select users in Ireland and Poland.
- Users aged 18+ can share content directly, including videos and livestreams.
- Chat functionality includes one-on-one and group conversations with multimedia responses.
- Feature was previously removed in 2019, speculated to be due to underutilization and safety concerns regarding younger users.
- YouTube plans to implement safety standards like user invites, reporting, and message review under Community Guidelines.
なぜ重要か
- In 2019, YouTube discontinued its messaging feature amid discussions about safety and community engagement.
- The move to test in-app messaging mirrors trends in 2025 where social apps enhance direct engagement and multimedia sharing.
- Spotify's similar messaging feature rollout in 2022 highlights the competitive shift toward integrated communication in content platforms.
YouTube's reintroduction of the private messaging feature reflects its responsiveness to user demand while navigating safety concerns, potentially reshaping social interaction on the platform.