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Cheap Smartphones Are Dying

Devices1 min read

Cheap smartphones are disappearing from the market. AI data centers are using up memory chips, so the parts that go into phones cost much more.

What happened

The world's cheapest smartphones are slowly vanishing. Demand for memory chips from AI data centers has pushed up component prices. Phone makers are raising prices or stopping production of their lowest-cost models.

Key numbers

  • The average smartphone price is expected to rise from 450 USD last year to 581 USD this year, according to IDC.
  • Global phone prices rose about 15% this year. Newer models cost up to 25% more than last year.
  • In Q2 2026, phones under 100 USD fell nearly 60% compared with the same quarter last year.
  • Xiaomi raised the price of the Redmi 15C (128 GB) in India by 36%, from about 130 USD to 180 USD.
  • In Africa, phones under 100 USD shipped in Q2 2026 fell 34% from a year earlier.

Why memory chips matter

Memory chips store data inside a phone. Samsung Electronics, SK Hynix and Micron Technology make over 90% of the world's memory chips. In late 2025, all three shifted much of their supply to AI data centers instead of consumer devices. This created a shortage, and it is hard to fix quickly.

Why it matters

Memory now takes up a huge share of the cost of a cheap phone, leaving little money for other parts. Low-income buyers are very sensitive to price, so a jump from 150 to 220 USD can stop them from buying. Analysts say cheap phones may not return to their old prices, and many people in developing markets could be left without affordable devices.

What to watch

  • Whether memory chip prices fall once AI data centers slow their demand.
  • Whether companies like Xiaomi, Oppo, Vivo and Transsion bring back low-cost models.
  • How much cheap phones in Africa and Southeast Asia cost in the second half of 2026.

Glossary

IDC
A research company that studies technology markets and tracks phone sales and prices.
Transsion
A Chinese phone maker known for low-cost phones sold in Africa and other markets.

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