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In rare move, BMW and China’s Huawei sign deal for in-car connectivity
BMW has signed a deal with Huawei to integrate the HiCar connectivity system into its electric vehicles starting in 2026. This will allow compatibility for Huawei smartphones with BMW's infotainment systems, responding to a decline in BMW sales in China and the high market penetration of Huawei devices among its customers.
Key points
- BMW and Huawei signed a partnership to integrate HiCar into BMW's electric vehicles.
- Starting in 2026, new BMW electric cars in China will support connectivity with Huawei smartphones.
- The HiCar system is similar to Apple CarPlay and Google Android Auto, built on Huawei's HarmonyOS.
- A digital car key will allow vehicles to be accessed via Huawei devices.
- Approximately 25% of BMW owners in China use Huawei smartphones, highlighting strong market ties.
- BMW's sales in China fell by 13.4% in the previous year, indicating a need for strategic partnerships.
Why it matters
- This partnership reflects the growing trend of connected vehicles that integrate smartphone functionalities.
- The collaboration highlights how automakers are leveraging technology partnerships to boost sales and enhance customer experience.
- 2025 IT trends emphasize in-car connectivity and integration, as digital solutions in the automotive sector expand.
The partnership between BMW and Huawei underscores the importance of technological integration in reviving sales amid increasing competition and changing consumer preferences in the automotive sector.