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China approves 129 domestic online games in March, a new monthly high since 2023
In March 2023, China's National Press and Publication Administration approved 129 domestic online games, the highest monthly total this year. Notable titles include Tencent's 'Sword Snow Stride' and NetEase's 'Shanhai Odyssey.' So far in 2023, 362 domestic and 21 imported games have received licenses.
Key points
- China's NPPA issued a record 129 domestic online game licenses in March 2023.
- This marks a significant increase in approvals, highlighting the growing gaming industry in China.
- Key games include Tencent's 'Sword Snow Stride,' an MMORPG, and NetEase's 'Shanhai Odyssey,' a simulation game.
- Overall, 362 domestic and 21 imported game licenses have been approved in the first quarter of 2023.
Why it matters
- China's gaming regulation has tightened over the years, with recent approvals indicating a potential shift towards more lenient policies.
- The gaming industry is pivotal in China's economy, aligning with trends in digital entertainment and eSports by 2025.
- The growth in licensed titles reflects China's strategic push to enhance domestic content and innovation in gaming.
The surge in game approvals signifies a potential thaw in China's regulatory environment for gaming, which could foster further industry growth and innovation.