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Apple launches new MacBook Air with M4 chip
Apple launched a new MacBook Air featuring the M4 chip, available in 13-inch and 15-inch sizes starting at $999. It retains 16GB of RAM, upgrades to Thunderbolt 4, and offers new colors and an improved webcam. Pre-orders began immediately, with shipments on March 12, 2025, positioning it as a top-selling laptop despite minor performance updates compared to previous models.
Key points
- Apple introduces the new MacBook Air with the M4 chip.
- The laptop is available in two sizes: 13-inch and 15-inch.
- Starting price is $999 for the 13-inch model, $100 lower than the previous model.
- Pre-orders began on launch day with shipments starting on March 12, 2025.
- Maintains 16GB RAM in the base configuration, with the option to upgrade to 32GB.
- Upgrades include Thunderbolt 4 ports, a MagSafe 3 charging port, and a 3.5mm headphone jack.
- Features an improved webcam with Center Stage support.
- New color added: sky blue, alongside existing colors (midnight, starlight, silver).
- Despite being lighter and more affordable than the MacBook Pro, it has trade-offs like shorter battery life and lower display quality.
Why it matters
- The M4 chip marks a significant step in Apple's push towards more powerful and efficient hardware.
- Apple's gradual transition to M4 across its product lineup reflects the broader industry trend towards custom silicon.
- Trends in 2025 highlight increased focus on performance, portability, and user experience in laptop designs.
The new MacBook Air with the M4 chip exemplifies Apple's strategy of blending performance and affordability, ensuring continued market relevance and strong sales, much like previous iterations.