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Bytedance’s Doubao expands into ride-hailing with in-app taxi beta test
ByteDance's Doubao app has entered the ride-hailing market with a beta test in Beijing and Hangzhou, allowing users to book taxis directly through the app's chat interface. This expansion follows its forays into e-commerce and group-buying and utilizes technology from Caocao Mobility, as reported by users on Weibo, where the test gained significant traction.
Key points
- Doubao, an AI assistant app by ByteDance, is adding ride-hailing capabilities.
- The ride-hailing beta test launched in Beijing and Hangzhou.
- Users can request rides through a chat interface, which auto-detects pickup and drop-off locations.
- The service is powered by Caocao Mobility, a ride-hailing provider.
- The beta test gained popularity, trending on Weibo.
Why it matters
- Doubao's move is in line with 2025 IT trends focusing on integrated services within super apps.
- The expansion highlights a growing trend of app consolidation in digital services, similar to WeChat's multifunctionality.
- Increased competition in local services, as seen with the rise of ride-sharing platforms in Asia.
In summary, Doubao's entry into the ride-hailing sector exemplifies the trend towards multifunctional apps, potentially reshaping the landscape of local services and increasing competition among digital platforms.