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Plain pulls in $15M to agregate B2B customer services chats into one platform

UK startup Plain has secured $15 million in Series A funding to enhance its B2B customer service platform, which consolidates various communication channels like Slack and Microsoft Teams. This API-first solution aims to simplify internal customer support and improve collaboration across teams, reflecting a shift in how businesses engage with customer service.

Key points

  • Plain raised $15 million in Series A funding led by Battery Ventures.
  • The platform integrates support channels like email, Slack, and Microsoft Teams into one interface.
  • CEO Simon Rohrbach emphasizes improved communication with customers and collaboration between support, customer success, and engineering teams.
  • Previous experience of founders from Deliveroo enhances credibility.
  • Competitors include Thena and Pylon, showcasing a growing market for B2B customer service solutions.

Why it matters

  • The trend of moving customer support to collaborative platforms is gaining momentum as companies seek efficiency.
  • 2025 IT Trends show a significant focus on AI and collaboration, positioning tools like Plain at the forefront.
  • The B2B customer service sector is becoming increasingly competitive, with several startups emerging to meet evolving demands.

Plain's innovative approach to consolidating customer communications indicates a significant shift in B2B support dynamics, aligning with future IT trends focusing on collaboration and AI, and marking a notable step in transforming customer service strategies.