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Google continues its renaming streak by turning NotebookLM to Gemini Notebook

Google has renamed its AI research tool NotebookLM to Gemini Notebook, enhancing interactivity with coding execution features for data analysis. Originally introduced as Project Tailwind in 2023, it serves 30 million users and over 600,000 organizations, now offering secure notebooks and new features under the Gemini branding, accessible to specific paid plan users.

Key points

  • Google renamed NotebookLM to Gemini Notebook to unify its AI product branding.
  • Gemini Notebook allows interactive features, including coding execution for data analysis.
  • Originally launched as Project Tailwind at Google I/O 2023, it now has 30 million users and serves 600,000 organizations.
  • The product has evolved over three years, integrating capabilities like podcast generation and enterprise plans.
  • New updates include secure notebooks and enhanced features accessible to AI Ultra paid plan users and business customers with specific access.

Why it matters

  • The renaming aligns with a trend among tech companies to consolidate product names under umbrella brands for clarity and cohesion.
  • As of 2025, AI tools are increasingly emphasizing interactivity and integration with various data sources, reflecting ongoing demands in the market.
  • Google's focus on enhancing NotebookLM mirrors broader industry trends in advancing AI-powered personal and professional tools.

Google's renaming of NotebookLM to Gemini Notebook reflects its strategy to streamline product identity while introducing innovative features that cater to growing user needs in AI-driven data analysis.