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Bilibili’s duck-themed extraction shooter Escape from Duckov sells over 300,000copies within three days

Bilibili's new PvE shooter, Escape from Duckov, has sold over 300,000 copies in three days since its launch on Thursday. With a peak of 74,434 concurrent players on Steam and a 'Very Positive' rating, the game features a unique Duck Planet universe and diverse weapons. Priced at RMB58 ($8), it surpassed Battlefield 6 to become the best-selling game in China's single-player market.

Key points

  • Game launched: Escape from Duckov on Thursday.
  • Sales: Over 300,000 copies sold within three days.
  • Concurrent players: Reached a peak of 74,434 on Steam.
  • Rating: Holds a 'Very Positive' rating with over 90% favorable reviews.
  • Gameplay: Set in a Duck Planet universe with 50+ weapons and tactical/comedic elements.
  • Pricing: Set at RMB58 (approximately $8).
  • Market performance: Surpassed Battlefield 6 to become best-selling in China's single-player market.

Why it matters

  • Bilibili's rapid success mirrors the growing interest in unique and humorous game concepts in the market.
  • The game's pricing strategy reflects 2025 IT trends focusing on affordable gaming experiences.
  • This success contributes to the trend of single-player games gaining increasing popularity in China, aligning with global shifts towards immersive solo gameplay.

Escape from Duckov's impressive early sales and positive reception highlight a shift towards innovative and competitively priced single-player games, positioning Bilibili as a key player in the future of the gaming industry.