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Immortality startup Eternos pivots to a personal AI that sounds like you

Eternos, now rebranded as Uare.ai, is a startup founded by Robert LoCascio focusing on creating personal AI replicas that emulate individuals based on their life stories and values. The initiative, initially intended for preserving legacies posthumously, has pivoted to serve as a professional tool, allowing users to monetize their digital twin capabilities. The company raised $10.3 million in seed funding and will launch its platform in 2024.

Key points

  • Robert LoCascio stepped down as CEO of LivePerson and founded Eternos in 2024, focusing on legacy services.
  • Eternos gained attention when terminally ill Michael Bommer created a digital replica after 25 hours of conversation.
  • A pivot was made to target individual professionals, utilizing the Human Life Model (HLM) to create personal AIs for professional use.
  • Uare.ai has secured $10.3 million in seed funding and aims to monetize by subscription fees or revenue sharing with users.
  • The platform will allow individuals to train their AIs to reflect their personal and professional experiences.

Why it matters

  • The demand for personalized AI tools aligns with trends emphasizing user-centric technology and digital legacy management.
  • The notion of digital personas and tools like Uare.ai reflects historical advancements in AI and machine learning, where personalization has emerged as a key focus.
  • Within 2025 IT trends, growing interest in content generation and customer interaction automation is evident, highlighting the relevance of Uare.ai.

Uare.ai's focus on creating personalized AI reflects an evolving landscape in which digital identities can be leveraged for both personal legacy and professional success, addressing emerging needs in the market.