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Japan’s Nissan receives more than 20,000 non-refundable orders forChina-specific N7 sedan
Nissan's joint venture in China has garnered over 20,000 non-refundable orders for its N7 electric sedan within 50 days of launch, signaling a recovery in the Chinese market after previous declines. The N7 features advanced technology and is priced between RMB 119,900 and RMB 149,900, echoing trends seen in other Japanese automakers like Toyota.
Key points
- Nissan's Dongfeng-Nissan joint venture received over 20,000 non-refundable orders for the N7 sedan in 50 days post-launch.
- The N7's price ranges from RMB 119,900 to RMB 149,900 (approximately $16,702-$20,881).
- Features include a 15.6-inch infotainment display, an advanced driver assistance system, and AI-powered adaptive posture seats.
- The demand reflects a shift from traditional vehicles to electric ones amid recovery in the Chinese automotive market.
- Toyota's GAC joint venture also reported over 10,000 orders for its Bozhi 3X model, indicating broader trends in Japanese automakers' recovery.
Why it matters
- This development aligns with the rapidly growing electric vehicle market and IT trends, showcasing increased consumer interest in advanced technology features.
- The recovery of Japanese automakers like Nissan and Toyota can be compared to the competitive landscape of the EV market, where brands increasingly adapt to consumer preferences.
The surge in orders for Nissan's N7 sedan demonstrates a significant turnaround for Japanese automakers in China, highlighting the growing demand for electric vehicles and advanced technologies in the automotive industry.