Archive — US — techcrunch
Spotify takes on Google’s NotebookLM with its new app
Spotify has launched Studio, a new desktop app enabling users to generate personalized podcasts by integrating their emails, calendars, and booking information. This move positions Spotify against Google's NotebookLM, allowing for daily audio briefings and topic exploration. Early previews warn users about potential AI inaccuracies. The app aims to expand Spotify's audio services landscape.
Key points
- Spotify launched Studio, a desktop app for generating personalized podcasts.
- The app integrates user emails and calendars to create audio briefings.
- In contrast to traditional podcast tools, it allows for multistep requests for content generation.
- The feature is in research preview available to select users in over 20 markets.
- It competes directly with Google’s NotebookLM, which popularized podcast generation.
- Spotify's move reflects a growing trend in AI-driven content tool development across various companies.
Why it matters
- The trend toward AI integration in personal and professional applications is evident as companies look to streamline workflows.
- Similar tools by Adobe and ElevenLabs indicate a rising demand for AI-generated content in the form of podcasts.
- This trend aligns with the growing use of AI personal assistants within software, expected to continue through 2025 and beyond.
Spotify's Studio app represents a significant step in the evolution of content creation, reflecting the growing influence of AI across industries and its potential to transform personal audio experiences.