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Hacking group says it’s extorting Pornhub after stealing users’ viewing data

The hacking group Scattered Lapsus$ Hunters has claimed responsibility for extorting Pornhub after stealing personal data of its Premium users from Mixpanel, an analytics provider that reported a breach affecting multiple companies, including OpenAI. The stolen data includes user emails, viewing activity, and timestamps.

Key points

  • Scattered Lapsus$ Hunters claims to extort Pornhub, having stolen data from Mixpanel.
  • Data breach affects Pornhub Premium users' emails, location, video activity, and timestamps.
  • Mixpanel reported the breach on November 8, impacting numerous corporate customers.
  • Mixpanel's analytics tools track user interactions on websites/apps, revealing personal usage data.
  • SoundCloud confirmed that about 20% of users were affected by unauthorized access linked to Mixpanel.

Why it matters

  • Mixpanel's breach underscores vulnerabilities in data analytics services, prevalent in major IT trends through 2025.
  • Ransomware and data extortion incidents have surged, highlighting the emerging threats in digital security.
  • Companies increasingly face scrutiny on data protection measures and privacy laws post-breach.

This incident illustrates the escalating threat of cyber extortion in the digital landscape, emphasizing the need for robust data security practices among companies that rely on analytics services.