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Google Vids now lets you star in your own AI videos
Google has updated Google Vids to allow users to star in their own AI videos by creating digital avatars from selfies and voice recordings. The updated tool uses the multi-modal AI model Gemini Omni for video creation and editing, aiming to enhance personalized and business-focused video content. Access to this feature is restricted to users aged 18 and older in select regions.
Key points
- Google announced an update to Google Vids, enabling users to create custom digital avatars.
- Avatars are generated from user-uploaded selfies and voice recordings.
- Gemini Omni, a multi-modal AI model, is integrated for video creation from written prompts and images.
- Users can edit videos step-by-step, enhancing usability compared to prior versions.
- The tool now serves broader purposes in Google Workspace, targeting business applications.
- New avatar features are only available to users aged 18+ in selected regions.
Why it matters
- Amidst rising AI competition, companies like HeyGen and Synthesia have created similar AI avatar tools.
- The trend towards personalized content creation is accelerating, blending social media and enterprise software.
- This update reflects a broader shift toward integrating AI into everyday business tools, aligning with 2025 IT trends focusing on personalization and automation.
Google Vids' update signifies a strategic pivot towards personalized AI video creation, making it a competitive player in the growing market while responding to increasing demand for versatile, user-friendly tools.