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Mark Cuban backs Skylight, a TikTok alternative built on Bluesky’s underlyingtechnology

Skylight, a new social media app backed by Mark Cuban, is launching as a TikTok alternative built on the AT Protocol, the same technology as Bluesky. It offers short-form videos with familiar features and immediate access to Bluesky's 33.8 million users. Co-founders Tori White and Reed Hermeyer were motivated to create a decentralized platform, especially amid concerns about TikTok bans in the U.S.

Key points

  • Skylight launches as a TikTok alternative on the AT Protocol, developed in just 10 weeks.
  • Backed by Mark Cuban and other investors, including Graham & Walker Venture Fund.
  • Users can access a familiar short-form video experience with editing tools and social features.
  • Skylight taps into Bluesky's user base of over 33.8 million through the AT Protocol.
  • Co-founder Tori White's influencer background helped build anticipation and an early user base via TikTok.
  • Future features may include enhanced customization of feeds and new video functionalities.

Why it matters

  • Skylight's emergence reflects a growing trend towards decentralized social media platforms.
  • The increasing concern over data privacy and government regulations regarding major platforms like TikTok spurs the development of alternatives.
  • The AT Protocol's adoption indicates a shift towards more resilient social media architectures compared to traditional models.

Skylight represents a promising shift in social media, leveraging decentralized protocols to provide a TikTok-like experience while addressing users' concerns over platform stability and data privacy.