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TechCrunch’s Equity podcast is on video, starting today
TechCrunch has launched the video version of its flagship podcast, Equity, starting today. The podcast, which covers tech and startup insights, offers valuable interviews and news analysis. This move aligns with the growing trend of podcasts transitioning to video formats, especially available on platforms like YouTube, Spotify, and more as we approach the Disrupt event.
Key points
- TechCrunch is introducing a video version of its Equity podcast.
- The first video episode is released today as the podcast approaches the Disrupt event.
- Equity is a twice-weekly podcast, with interviews by Rebecca Bellan on Wednesdays and discussions by a panel on Fridays.
- Recent interviewees include key figures like Ami Luttwak, Karen Hao, and Mark Cuban.
- The podcast analyzes significant tech news and trends, such as Nvidia's AI spending and browser competition.
Why it matters
- The video podcast trend reflects a broader industry shift towards visual content consumption.
- By 2025, video content is predicted to dominate digital marketing and communication strategies.
- Tech companies increasingly prioritize multimedia formats to engage audiences, aligning with overall digital engagement trends.
The launch of the video format for TechCrunch's Equity podcast highlights the ongoing evolution of media consumption, indicating that audio-visual content will be crucial for audience engagement and interaction by 2025.