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Apple delays AI-powered Siri in EU and China over regulatory hurdles
Apple has delayed the launch of its AI-powered Siri in the EU and China due to regulatory hurdles, particularly the EU's Digital Markets Act. The revamped Siri, capable of answering questions using user data, will have an English-language beta later in 2023 after an initial developer preview.
Key points
- Apple's redesigned AI-powered Siri revealed but not launching in the EU or China.
- Reason for delay: Regulatory requirements, specifically the EU's Digital Markets Act (DMA).
- Upgraded Siri can utilize information from users' screens, messages, emails, and photos.
- An English-language beta version expected to launch later this year after developer preview.
- The European Commission has refused to amend the DMA, leading Apple to adjust its plans.
Why it matters
- The EU's Digital Markets Act has significant implications for tech companies, possibly hindering innovation.
- Similar regulatory scrutiny is rising globally as governments seek to ensure fair competition.
- The delayed Siri rollout reflects ongoing tensions between tech giants and regulatory bodies.
Apple's delay in launching its AI-powered Siri in the EU and China highlights the impact of regulatory frameworks on technology development, especially as similar trends are emerging worldwide.