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China’s mobile operator Unicom launches eSIM trial service page

China Unicom has launched its eSIM trial service webpage, offering options for in-store or soon-to-be-available home activation. Users must verify their identity at stores for first-time trials, while returning users can book online. This launch aligns with the resumption of eSIM services by China's three major carriers, anticipating a commercial rollout in Q3 alongside new devices.

Key points

  • China Unicom launches eSIM service webpage for smartphones.
  • In-store activation is available, but home activation is not yet live.
  • First-time users need to visit a store with valid ID and eSIM-compatible device.
  • Returning users can submit their info online for appointment booking.
  • Major carriers (China Mobile, China Unicom, China Telecom) have resumed eSIM services.
  • Commercial rollout expected in Q3 2023 with new device launches.

Why it matters

  • The eSIM technology trend aligns with growing demand for mobile convenience.
  • This shift reflects ongoing developments in mobile networks and device interoperability.
  • Similar trends are seen globally, with countries advancing eSIM capabilities to enhance connectivity.
  • By 2025, eSIM is expected to become a standard feature in smartphones, reflecting consumer migration towards more flexible mobile solutions.

The launch of China Unicom's eSIM trial service signifies a pivotal moment in mobile technology in China, paving the way for more flexible mobile services and aligning with global trends toward eSIM adoption.