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The sibling founders of Stax Payments are back with a new fintech and a $20Mseed raise

Sibling founders Sal Rehmetullah and Suneera Madhani have raised $20 million for their new fintech startup, Worth, which streamlines the underwriting process for small and medium-sized businesses (SMBs) seeking credit products. With previous experience from Stax Payments, they aim to enhance finance accessibility with AI-driven solutions, reducing application complexities and delays.

Key points

  • Worth, a fintech startup by siblings Sal Rehmetullah and Suneera Madhani, raised $20 million in seed funding.
  • The company is designed to simplify the underwriting process for SMBs seeking financial services.
  • They leverage AI and a partnership with Equifax to provide real-time data for over 242 million global SMBs.
  • Worth automates checks like KYC and KYB, allowing businesses to complete applications with minimal information.
  • The startup aims to improve operational efficiency and has already onboarded 25 clients, generating an ARR in the 'seven figures'.
  • They plan to launch a ‘Worth Score’ business credit score in early 2026 and will use the raised capital for scaling operations.

Why it matters

  • The rise of fintech companies aligns with current trends in automated financial services and the need for frictionless customer onboarding.
  • The trend towards AI usage in finance reflects the growing demand for data-driven solutions and real-time decision-making.
  • Historical investments in fintech indicate a shift towards greater digitalization in financial services, mirroring Worth's approach.

With its innovative approach to overcoming longstanding challenges in SMB financing, Worth's success could significantly transform the fintech landscape by enhancing accessibility and efficiency in financial services.