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Tesla adds ‘streaks,’ other stats to track how often drivers use FullSelf-Driving software
Tesla is launching an updated self-driving app that simplifies FSD subscription and tracks usage with gamified elements, allowing users to see stats such as driving streaks. This move is part of Tesla's aim to boost FSD adoption, as CEO Elon Musk targets 10 million active subscriptions by 2035. The new app is exclusively available to vehicles with the A14 chip, enhancing user experience and data insights.
Key points
- Tesla releases a new self-driving app for easier FSD subscription and usage tracking.
- The app features multi-day streaks and other statistics to gamify the driving experience.
- Current FSD subscribers can view miles driven and percentage of FSD use; the new version will include bar charts and daily usage streaks.
- FSD requires active driver supervision and is part of Tesla’s larger goal to cement its reputation in AI and robotics.
- Musk aims for 10 million FSD subscriptions by 2035 to fulfill part of his $1 trillion pay package.
- The redesigned app is only available for vehicles equipped with the A14 chip from January 2023.
Why it matters
- The push for FSD adoption aligns with broader trends in the automotive industry towards automation and advanced driver assistance systems (ADAS).
- In light of increasing competition in the autonomous driving space, this update could impact Tesla's market position relative to rivals like Waymo and Cruise.
- The update connects to 2025 IT trends focusing on AI integration in transportation and user engagement through gamification.
Tesla's new self-driving app represents a significant step towards enhancing user interaction with FSD, supporting Musk's vision for growth in AI-driven automotive technology while addressing market dynamics in vehicle autonomy.