Consumer-focused privacy company Cloaked raises $375M as it expands toenterprise

Cloaked, a privacy company founded in 2020, has raised $375 million to expand its consumer services and move into the enterprise market, offering bundled security solutions. With 350,000 paying customers and significant growth in AI-powered safety tools, Cloaked aims to combat modern digital threats posed by hackers and scammers.

Key Points

• Cloaked raised $375 million in Series B funding to enhance consumer offerings and venture into the enterprise market.
• Founded in 2020 by brothers Arjun and Abhijay Bhatnagar, the company began with multiple identity creation for users.
• Cloaked offers services like data removal, identity theft insurance, a VPN, and dark web monitoring.
• The company reported 10x growth last year, now serving over 350,000 paying customers and protecting 10 million identities.
• Cloaked plans to expand AI protections to various communication mediums and has introduced tools for proactive security in enterprise environments.

Relevance

• The rise of AI technology has increased threats such as phishing and identity theft, highlighting the importance of privacy solutions.
• Cloaked's expansion aligns with growing 2025 IT trends focusing on cybersecurity and data privacy amid the surge of AI applications.
• The company competes against major privacy solutions providers, underscoring the demand for comprehensive security tools in today's digital landscape.

Cloaked's success in securing significant funding reflects the increasing urgency for privacy solutions in an AI-driven world, positioning the company as a potential leader in both consumer and enterprise markets.